Izzah Rai

Warby Parker is an eyewear fashion brand offering low cost fashionable eyewear. This conceptual design project consisted of creating a trifold brochure for the brand of our choosing. The trifold brochure required to have a unique die cut to maximize the effect of what the brand is offering. I created a die cut for the phoropter (tool used for eye examinations) that would fold over the face of the model to give an interactive element to the brochure.